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Sam Suds Convinces Target Stores to Cut Back on PVC |
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 Sam, a bar of soap, is a Free Range creation. He was developed to spread the word about the dangers of PVC and to get this poisonous plastic banned from Target Stores. What can a bar of soap and his friends do to influence a giant like Target? Check this out:
In early November, Target announced the systematic removal of PVC from their stores!
This win is the result of a year-long effort by The Campaign for Health, Environment and Justice (CHEJ), which organized 230 press conferences, protests (some of which included a 25-foot rubber ducky), and events at Target stores across the country. Over 75,0000 people watched Free Range's film Sam Suds and the Case of PVC, The Poison Plastic, moving thousands of viewers to action. On the day of Target's 2007 annual shareholder meeting, CHEJ ran an advertisement in USA Today calling on the company to "stop ducking the truth about the dangers of PVC."
CHEJ's efforts, along with our fans' support, have led to this critical breakthrough in the case against PVC. Thanks CHEJ, bravo Sam Suds, and congratulations Free Range Fans!
We urge you to keep up this fight-- watch the movie and help CHEJ encourage other major retailers to remove PVC from their stores: http://www.pvcfree.org.
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